Financial
Counseling and Planning
The Journal of the
Association for Financial
Counseling and
Planning Education
Volume 15(1),
2004
Moving into Action: Application
of the Transtheoretical Model of Behavior Change to Financial Education
Susan S. Shockey and Sharon B. Seiling
The Transtheoretical
Model of Behavior Change was used to access change in financial
behavior over a four-week period among participants enrolled in an IDA
financial education program. All six money management behavior scores
improved on average. The largest change occurred in the behavior
represented as classes, while they were in the stage of Preparation for
all other behaviors. Participants who advanced at least one stage are
expected to double their chances of taking action on their new
behavior.
Keywords: Financial education, Behavioral change, Transtheoretical model